OUR TOOLS
High-end Minneapolis remodeling company gets a holistic update that increases quality conversions.
INITIAL ISSUES
Looking to increase localized traffic to garner qualified leads for remodeling jobs.
ROADBLOCKS
- Missing metadata
- Outdated website design and UX
THE IMPACT:
71%
Increased In Form Submissions
7.3%
Rise In New Sessions
22
First Page Keywords
OUR APPROACH
- Service structured data to target local areas and services.
- Technical SEO best practices to align website pages with ideal audiences.
- Elevated and engaging design to attract and capture qualified leads.
- Strategic content marketing to grow organic traffic.
Since its inception in 1997, James Barton Design-Build (JBDB) has provided high-end remodels for Twin Cities homeowners. With a range of services, they use a collaborative approach for personalized design-builds.
To get the optimal projects, the JBDB site needs to attract the right audience—Twin Cities homeowners looking for high-end remodels. But their site lacked some essential functions.
“At first, their site was missing metadata and schemas. There were broken links and duplicate metadata,” said Gabe Lamon, one of Brandography’s SEO strategists. “Cleaning that up makes their site more findable and functional.”
Along with fixing broken and missing metadata, Brandography revamped the JBDB website design and content with an elevated look that more closely matches their high-end branding. Now, the website has the feel the company wants to communicate to its clients.
A new look and feel has translated into more qualified leads for the company.
Ready to Learn More?
Get in touch with our team to learn how we can help you grow your business through digital marketing.