Can Content Marketing Help Your Search Engine Rankings?
Search engines love content, almost as much as users do. And there’s no better way to keep users and Google’s crawlers happy—so they keep coming…
Reopening Your Business Post COVID-19 Shutdown: Is Your Brand Messaging Ready?
When we think about SEO and digital marketing, we try to keep our focus on two main targets: search engines and customers. But if COVID-19…
3 Essential Elements of a Landing Page
In part I of our series, we walked you through the basics of a landing page and how it can benefit your business and connect…
Understanding the SEO Value of Landing Pages Part I: What Is a Landing Page?
All landing pages have one defining purpose: to generate leads for your business. And there are two main approaches for defining and creating landing pages. …
7 Digital Marketing Tactics For COVID-19
When the economy takes an unexpected turn, most businesses, understandably, look for ways to cut down on costs. Sadly, the area of your business that…
What Your Logo’s Font Says About Your Brand
A font style can say a lot about who you are as a business. While the initial design of your company’s logo is an essential...
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Hello, Gutenberg! Meet the New WordPress Editor
Written by Cody Ogden, Brandography’s software development manager. I started developing for and using WordPress over ten years ago. What an amazing journey it has…
Making the Switch to Magento 2? Why Your eCommerce Website Can’t Wait
Since the release of Magento 2.0 back in November 2015, many small-to-medium-sized businesses have made the switch to the new platform, while others remained loyal…
Understanding the Wayfair Decision and Its Impact on eCommerce
Since Amazon’s launch in 1994, eCommerce has reinvented the global marketplace. By allowing businesses, both large and small, to sell their products across state and…
Understanding the Benefits and Importance of Web Accessibility
Written by Cody Ogden, one of Brandography’s software engineers, who recently spoke on web accessibility at the Minnebar technology and software conference in Minneapolis. It…