OUR TOOLS
Honeywell Home, a major supplier of thermostats, air quality filters, and residential security systems, sought Brandography’s help to migrate its site from an expensive and clunky platform to Shopify, making it more cost-effective and user-friendly.
THE CHALLENGE
The site build required numerous custom integrations, necessitating the collaboration of multiple developers.
Early in the build process, Honeywell Home’s payment processor went out of business, and customers were suddenly unable to process payments.
THE HURDLES
Migrating from Sitecore to a Shopify platform.
Creating user-friendly ways to find products that aren’t available online, and connect customers with professional installers.
THE RESULTS:
25%
Increase in Purchases
31%
Revenue Increase
27.8%
Organic Keyword Increase
OUR APPROACH
After Honeywell Home’s payment processor went down, Brandography created a new Shopify cart to process payments in two weeks, accelerating the launch date by two months.
Our updates also made it easy for consumers to find nearby stores to purchase Honeywell Home’s products if they were not sold online, with a custom ‘Where to Buy’ feature, as well as a ‘Find a Professional Near You’ for pro-install products.
I can’t recommend Brandography enough for website creation and management. They helped Resideo successfully launch two complex websites [Honeywell Home and First Alert] in a very short timeframe, and the results speak for themselves. The entire team is not only wonderful to work with, but since partnering with Brandography our web performance has improved significantly.
- Julia Youngs, Senior Supervisor – Website Management at Resideo
Honeywell Home’s website was on a clunky platform that made it difficult for their developers to make updates.
Under the umbrella of the home solutions company Resideo, Honeywell Home needed to be a place where customers could not only purchase products but also connect with professional installation services and stores to find products not available online.
When Honeywell Home’s existing payment platform went out of business and payments were suddenly unable to be processed. Within two weeks, Brandography had set up a Shopify cart, allowing customers to make payments.
Brandography facilitated a significant site migration to Shopify, making the site more cost-effective and developer-friendly. The team matched the design of Honeywell Home’s current site to the new store in less than three days, handled many custom integrations, and modernized the PDP with a slide-out cart drawer and sticky “Add to Cart” prompt for increased conversions.
Since the site launch, Honeywell Home’s site health and SEO have been continuously improving, with organic keywords up 27.8% and an excellent site health score of 87%.
By migrating to Shopify, Honeywell Home’s developers will be able to make custom edits to the site, and customers will enjoy a seamless experience.
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