Bad Weather Brewing Logo Refresh

Designing an Updated Easy-to-Use and Easy-to-Remember Logo


Startup / VC

Project Overview

Bad Weather had a logo that was well known, but the owners found it hard to use for the variety of things they put it on (print, apparel, glassware..etc). They wanted a logo that could be used more versitally.


The logo was well known in the beer industry and Bad Weather wanted to make sure the new logo still felt like and resembled who they are.


  • Strategy
  • Branding and Identity
  • Print Marketing Materials


Brandography created a more modern logo with corresponding brand marks to allow for more versatile use, while keeping the equity the brand had already built.




After updating the logo, Brandography helped Bad Weather Brewing design their cans, tap handles, glassware, and merchandise to match their new brand.

The Bad Weather Brewing Co. Hopcromancer beer can design
Graphic design of Bad Weather Brewing Hopcromancer Indian Pale Ale box





Brandography also helped design the new 12 pack of Hopcromancer.

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