Making the Switch to Magento 2? Why Your eCommerce Website Can’t Wait
Since the release of Magento 2.0 back in November 2015, many small-to-medium-sized businesses have made the switch to the new platform, while others remained loyal…
Understanding the Wayfair Decision and Its Impact on eCommerce
Since Amazon’s launch in 1994, eCommerce has reinvented the global marketplace. By allowing businesses, both large and small, to sell their products across state and…
Understanding the Benefits and Importance of Web Accessibility
Written by Cody Ogden, one of Brandography’s software engineers, who recently spoke on web accessibility at the Minnebar technology and software conference in Minneapolis. It…
Guest Blog: Understanding the Basics of GDPR and How to Stay Compliant
About the Author: Kellen T. Fish is a partner at KTF Law Firm, where he provides professional legal counsel to individuals and businesses in the…
eCommerce for B2C: How to Find – and Reach – Your Customers
B2C eCommerce is booming – and if you’re a B2C business, this can both help and hurt you when it comes to reaching your target…
eCommerce for B2B: Tailoring Your Approach for an Optimal Outcome
Running a B2B business successfully requires many things: having an effective leadership team, providing an essential product or service, and understanding customer’s needs, among others….
Building a Brand that Stands Out
Whether your company has been around for decades or you’re starting a new business from scratch, a strong brand is essential to success. You might…
Keep Your Site’s Security Top of Mind in 2018!
Your company’s security – both online and in the real world – is something that shouldn’t be taken lightly. More and more, companies need to…
eCommerce for the Holidays: Ways to Outshine the Competition
If you run an online business, you’re well aware of how crucial it is to have a strong eCommerce site – especially during the holiday…
The Science of Analytics
Ever wonder how marketing decisions are made? Using a data-driven approach, this “Science of Marketing” blog series will break down the methodology behind the marketing…